Case Study

TutorLyft

Freelance Content Creator · Sept 2024–May 2025
Education
TutorLyft logo

TutorLyft is a growing tutoring platform in Canada. I produced relatable and funny short-form video content for the brand across Instagram, YouTube, and TikTok. One of the videos I created, which resonated strongly with their audience, achieved 3.6M views on Instagram. Within the first three months of our collaboration, the content I produced contributed to a 196% growth in Instagram followers and a 49% growth in YouTube subscribers.

Sidenote: I really enjoyed working with this brand because it allowed me to experiment with some of my crazier ideas.

By the numbers

3.6Mviews on top-performing reel
+196%Instagram follower growth in 3 months
+49%YouTube subscriber growth in 3 months

Top 3 Posts

Personal Favorites 🙂

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