Bizzabo

Bizzabo is an event tech SaaS company based in New York. As Social Media Coordinator, I lead end-to-end social media strategy across LinkedIn, Instagram, and Facebook, with a strong focus on LinkedIn. I develop content briefs, manage monthly planning, and drive strategic campaigns that turn events, conversations, and insights into content people actually engage with.

My work centers on multi-format content (carousels, short-form video, thought leadership, event recaps), repurposing long-form assets (webinars, reports, podcasts) into high-performing social content, and constantly testing hooks, timing, and distribution to improve performance. I also lead content experimentation, build and support an employee advocacy program, and collaborate cross-functionally on GTM initiatives.